Date: September 13, 2021

For Immediate Release

Three Way Group Joins the OptiCat Network

Riverton, Utah – OptiCat, a leading supplier of cataloging data services for the Automotive and Heavy Duty Aftermarkets, announces that Three Way Group LTD has joined the OptiCat Network.

As the Automotive and Heavy Duty Aftermarket community continues to embrace data standards, more and more Aftermarket Parts Data Receivers (distributors and other data users) are requesting high quality digital product data and application that conforms to the Auto Care ACES (Aftermarket Catalog Exchange Standard) and PIES (Product Information Exchange Standard) data standards. The OptiCat Network provides a cloud based secure supplier controlled distribution mechanism that includes data validation and secure distribution of proprietary data to specifically chosen channel partners within the supply chain. This capability and others provided by the OptiCat Network is focused on helping all Aftermarket suppliers and their channel partners be more efficient and successful in selling more parts.

“We recently partnered with JNPSoft to develop our electronic product and catalog data to support our customers business and eCommerce requirements. Joining the OptiCat network was the next logical step to make it as easy as possible for our customers to get our data and ongoing updates quickly and efficiently.” said Kelly Jin, head of International Sales, Three Way Group. “We are excited that Three Way Group has chosen to partner with OptiCat to provide their standardized product information to their customers through the OptiCat OnBoard Supplier portal,” said Don McEntee, OptiCat Director of Sales & Marketing. “They have great ACES, PIES and digital asset information and we’re looking forward to helping them sell more parts by using our services.”

With this new addition, there are more than 930 Supplier brands in OptiCat’s secure data repository for use by supplier-approved Data Receiver channel partners.

About OptiCat:

OptiCat LLC, (www.OptiCat.net) provides a “Network” of product data validation, distribution, and assessment programs designed to optimize Suppliers' data and its distribution to the marketplace. These programs help Suppliers improve trading partner relationships, eliminate catalog errors, reduce information processing costs, and speed cataloging information to global markets in “near real time”, Helping Everyone Sell More Parts! OptiCat also maintains the fastest, most current industry standard “OnLine” Parts Research Catalog at www.OptiCatonline.com (now featuring “attribute search”), as well as its OptiCat Global Catalog (featuring worldwide data) and its Spanish Language, TecAlliance Mexico Catalog, both of these in cooperation with TecAlliance GmbH.

About Three Way Group:

TWG Exhaust is a global leader in the design, manufacture and implementation of advanced emission control systems including catalytic converters, selective catalytic reductions, diesel particulate filters etc.


From research to design, TWG ensures using the best manufacturing practices and innovative technologies, providing solutions to meet customer’s needs for industrial and automotive emission control systems. TWG teams strategically situated across the global to provide local emissions regulation expertise as well as product knowledge and sales support to pioneer global ideas for cleaner air, and smoother, quieter and safer transportation.

Media Contact:

Don McEntee, Director of Sales and Marketing

OptiCat LLC

801-542-0560 or dmcentee@OptiCat.net

OptiCat LLC | 1204 W. South Jordan Parkway | South Jordan, UT 84095

P: (801) 542-0560 | F: (801) 214-1963 | www.opticat.net | www.opticatonline.com